Since acquiring Instagram, Facebook has made some changes to the rapidly growing social media platform. As a photo sharing social network, Instagram is based on visuals. So when it introduced Instagram Badges, the social site hoped to help brands and individuals market their Instagram profiles along with the other sites (Twitter, Google+, and Facebook) that are currently using badges. When adding an Instagram badge, several images are available as the button that will appear as the badge:
Once you have added a badge to your blog or website, it will show up like this example from Mashable:
Instagram is growing as a source of branding for individuals, but it is becoming increasingly popular among brands. Companies know that their consumers respond to visuals, so what better way to appeal to them, as well as informing them about products, than through photos available to them anywhere? So decide for yourself if Instagram badges are an improvement on this visual platform, and while you decide, enjoy some of my most recent Instagram photos:
What do you use Facebook for? To keep up with friends, post pictures, or manage a business’ page? Facebook has many different facets, but one that I am learning more about is the world of Facebook apps. As I mentioned in my post yesterday, I am currently working on a campaign for Doritos Crash the Super Bowl. Crash began using a Facebook app for the first time this year, and has seen tremendous success because of it. Facebook apps have become an industry of their own, creating 235,644 jobs. Facebook, if it were a country, would be the third largest country in the world behind China and India. So how does this enormous platform contribute to the app industry? Well, Facebook users install 20 million apps per day, which is 2.4 times the amount of cups of coffee that Starbucks sells in one day.
While on Pinterest, an infographic caught my eye. (Yes, I am aware that I am infographic-crazy!) This graphic led me to a post on the Engine Yard blog called “The Facebook App Economy”. The article discusses the specifics of the Facebook app industry, but I will let the infographic do the talking:
I used to think Pinterest was silly, but after joining (and spending many hours pinning things), I realized that it can be a very useful platform to use as a resource. After getting through the honeymoon phase (Pinterest Honeymoon Phase: the first few weeks of having a Pinterest account during which you pin ALL. THE. TIME.), I began using Pinterest as a resource for recipes, crafts, and other things that were easier to find on Pinterest than Google. Most of the people that I follow on Pinterest are friends and family, but I follow a few strangers that I have come to recognize as particularly skilled pinners. Here are some examples of great resources I found on Pinterest:
This blog, called The Nest Effect, has great organizational advice, especially when it comes to organizing your finances and making sure you stay on budget.
As a graphic artist, I’m always looking for creative new fonts to try. This website has some great ones!
This is a watermark t-shirt made with Elmer’s glue and fabric dye – it really works! I made a purple one that I am quite proud of. This website has lots of other crafty ideas for kids, home, and parties.
So, whether I have convinced you of Pinterest’s greatness or not, check it out to see for yourself!
After traveling to Nashville to visit my brother, ingesting some grass-fed beef at Burger Up, and spending some time downtown, I found myself observing those around me. It struck me that an overwhelming amount of people, many being tourists, were taking photos and using different social media platforms to share them. Though I hate to look like a tourist, I took a few photos at lunch, used PicStitch to make a collage, then tweeted the collage. Sharing photos has become a routine activity to me, especially when I am able to share something visually and in written form. I have been learning to be more concise in my writing, and I attribute that to Twitter. Yes, I give Twitter the credit for helping me improve my writing! I love photography, and when I can share a photo of something that is meaningful to me, or even just something that catches my eye, it is a challenge to describe it in less than 140 characters (because the link to the photo uses up some of those precious characters that Twitter allows).
Blogging has also allowed me to explore my writing skills. I have never been much of an eloquent speaker in person, but when I can write out my thoughts it seems to ease the difficulty of expressing exactly what I want to say. I wish I had begun blogging and tweeting earlier in life, but as they say, better late than never!
In honor of my visit to see my brother in this great city of music, I will share this great song:
Who are you? Or perhaps more importantly, who do you want to be, and how do you express that through your blog? Today I read an article via Twitter called “30 Words Every Blog Needs” by Jon Acuff, a writer and speaker. Jon’s inspiration came from a blog called “Pocket-Sized Stories.” This blog features a statement at the top that, in 30 words, explains exactly who the author is and what the blog is about. This is such an important part of a blog! “Short”, “quick”, and “easy” is what readers want. If it does not grab someone’s attention, they probably will not keep reading.
Here is the Pocket-Sized Stories identifying statement:
So, how do you accomplish this? You should have a theme for your blog. This can be a loose theme, like social media, or it can be very specific like the “Pocket-Sized Stories” blog (he writes about the things that are in his pockets at the end of the day as a kindergarten teacher). Take a look at Jon’s blog as well. He has written two best-selling books, but he admits that he could not identify his blog in 30 words or less. Jon has a great variety of topics on his blog, and he uses humor in a way that still informs his readers.
I think it is ok to stray from your blog’s theme every once and while, but for the most part it is important to give your readers a consistent theme with your posts. I am definitely working on keeping my posts consistent, so if you have any feedback about how I can do that, leave a comment below!
I will leave you with one of my favorite songs (no, it’s not about blogging!)